Reese’s Square Peanut Butter Cups

Reese's Peanut Butter Cups square redesign efficient packaging volume 2020 dave delisle davesgeekyideas

How about some sacrilege? The same amount of peanut butter cup but in a more efficient square shape. This is to save about 15% in packaging and increase the number of bars that can be shipped around the world.

But wait there is more: I ditched the black wrappers so the cardboard tray has a flap to keep the cups separated. This helps reduce more waste, plus those darn wrappers always tear some chocolate off the bottom of the cup!

reeses-square-peanut-butter-cups-redesign-wrapper-2020-dave-delisle-davesgeekyideas

Pixar Collection Blu-Ray Case

Toy Story Blu-Ray case by Dave Delisle

Sorry for the lack of activity lately! I have been editing hundreds of posts these past few months as part of my cleanup effort. While I was sorting through all my art I stumbled on something I made a few years back, but decided not to post: this PIXAR case based on the Pizza Planet truck, which has been seen in every PIXAR film. 

Geeky Lunch Box: McDonald’s Happy Meal

McDonald's Happy Meal lunch box for grownups 2011 dave delisle davesgeekyideas dave's geeky ideas

This one is for the kids or the “really self-assured geek” (not to be confused with a hipster), either way this is a fun design for a lunchbox based on the beloved Happy Meal from McDonald’s.